Atomation is a team of makers and techies dedicated to forming an IOT platform of SHDK (software & hardware
development kit) for the seamless creation of smart objects. Incorporating a mobile SDK for developers and
cloud-based analytics, the Atomation platform will enable you to connect ANY product, interact, draw
conclusions and make real time decisions for various business and consumer purposes.
Guy Weitzman, Co-Founder & CPO
Served for 8 years in intelligence
operations and technology with one of
the Israeli’s intelligence units. Prior
to founding Atomation, Guy spent time in
R&D operations and business roles for
internet, mobile and cellular companies.
Steve Hassell, CEO
More than 20 years of experience as both a corporate CIO and president of companies providing
hardware and software to data centers. Previously, he served as CIO of Emerson Electric and
most recently as president of Emerson Network Power/Vertiv’s Data Solutions business.
Eran Keshet, Co-Founder & CTO
Over 15 years of experience in development
and product management in the high tech
industry with specializations in robotics,
interactivity and computing.
Alon Steimetz, COO
More than 10 years of managing multidisciplinary technology teams, customer support and compliance
requirements, and served as a global relationship manager.
Marina Zurabovich, CFO
More than 20 years of experience in diverse tax and financial advisory and compliance, most of
them in senior positions at Big-4 accounting firms EY and PWC.
Richard J. Wolkowitz, Chief of Global Strategy & Legal
More than 25 years as a business owner-operator and as an international businessand M&A
attorney. Rich was an attorney in The White House on NAFTA and was a Member at the law
of Husch Blackwell.
Peter Benoist, Jr, Advisor
Serves as principal at Oakland Capital Partners, an investment company that provides capital and
management to small businesses. Previously served as vice president of credit tracking at
Citi Bank in New YorkCity, managing director and Head of Loan TradingAmericas at Deutsche